Haas School of Business helps foster leaders who champion bold ideas, challenge the status quo, and make a significant impact in the world. In 2012, the Haas Alumni Relations team invited us to help re-envision their annual report. Working closely with the Haas team, we helped conceive a new format—a hybrid print and digital system. Bold, striking, and innovative, the system echoes the defining principles of the school itself. The concept has thrived as we continue to use the same format with updated visuals each year.
UC Berkeley, Haas School of Business
© 2018 Todd Schulte Design | Brand Identity, UX/UI & Web Design, Print & Environmental Graphics