bridging the divide in a fractured nation

bridging the divide in a fractured nation

AMERICAN CREED FILM DISTRIBUTION MATERIALS
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American Creed premiered in February 2018 and was one of the most widely carried PBS documentaries of the year. In it former Secretary of State Condoleezza Rice and Pulitzer Prize-winning historian David M. Kennedy came together from remarkably different backgrounds, life experiences, and points of view to explore the idea of a unifying American creed. Their inquiry frames the stories of a range of citizen-activists striving to realize their own visions of America’s promise across deep divides. Through visual identity and a range of distribution materials we helped Citizen Film begin a public engagement campaign including community conversations, classroom activities and local storytelling in cities and towns across the country—all designed to foster a bold national conversation about American ideals and identity. What could be more relevant given the times we are living in today? Learn more and watch the film at AmericanCreed.org.

CLIENT

Citizen Film

SOLUTIONS

Visual Identity
Print Collateral
Packaging
Website Design

American Creed Logo Lockup
AmericanCreed_PBS-Promo-Graphic-2
American Creed Postcard for PBS
American Creed DVD Packaging
American Creed Website Homepage
American Creed PBS App Thumbnail
American Creed Film Poster
American Creed Premiere Stage and Screen with Condoleezza Rice and David M. Kennedy

Photo by Patrick Beaudouin

American Creed Star Icon

Selected Projects

Community Youth Center of San FranciscoBrand Identity, Website Design, Print Collateral, Photography, Annual Report, 50th Anniversary Campaign, Signage

Forever Forest CampaignCampaign Identity, Print Collateral

Dolby LabsWebsite, App, Presentations, Environmental Graphics, Digital Invitation

Nature PracticeVisual Identity, Web Design, Film Titles

California State Parks FoundationBrand Identity, Print Collateral

World Conference of Science JournalistsBrand Identity, Web Design, Print Collateral, Environmental Graphics

Mission MindedBrand Identity, Print Collateral, Website Design

UC Berkeley Haas School Alumni ConferenceEvent Identity, Print Collateral, Web and Social Media Graphics

One WordVisual Identity

San Francisco Day SchoolBrand Identity, Website Design, Print Collateral, Illustration, Photography

Oakland Museum of CaliforniaCampaign Identity, Print Collateral, Presentation Design

GoogleIllustration, Print Collateral, Web Design

NikeProduct Launch, Retail Display, Environmental Graphics

Blue Shield of California FoundationVisual Identity, Stationery, Brand Book, Website Design

San Francisco AIDS FoundationPrint Collateral, Visual Identity Refresh

LogosBrand Identity, Logo Design

Mindful SchoolsBrand Strategy, Brand Identity, User Experience Design

FacebookEvent Identity, Print Collateral, Infographics, Environmental Graphics

NewCoVisual Identity, Website Design, Social Media Marketing

Terrain DataWeb Design & Development, Motion Graphics, Brand Identity Refresh

Micro-DocumentariesBrand Identity, Web Design & Development, Print Collateral, Film Titles, Presentations, Infographics

UC Berkeley Haas School Annual ReportPrint Collateral, Web Design

CommonwiseBrand Identity, Web Design, Infographics

Citizen Film - American CreedVisual Identity, Print Collateral, Packaging, & Web Design

© 2019 Todd Schulte Design  |  Brand Identity, UX/UI & Web Design, Print & Environmental Graphics